You might have heard that you need a website. But what does that really mean for your business? Before you can hire someone to build one, you need to understand what you’re getting into. Think of this as learning the basics before visiting a car dealership. You need enough knowledge to have a good conversation.

In this module, we’ll cover the fundamentals that every business owner should know:

• What websites actually do for businesses like yours
• The different types of websites and which one fits your needs
• How your customers behave online